Entrepreneur Development and Cooperatives Ministry Launches
Halal-Oriented E-Commerce 
Platform Aladdin1 Malaysia

The Ministry of Entrepreneur Development and Cooperatives (Medac) launched the Aladdin1 Malaysia halal-focused e-commerce platform today.​ Deputy Minister Datuk Mas Ermieyati Samsudin hopes that the hub will seek to emulate China’s Alibaba e-commerce platform.

“I urge not only halal industry players, but also manufacturers to leverage on the platform which plans to move forward in a scalable manner.

​

“We hope Aladdin will follow Alibaba and eventually place us among the leading digital markets solutions in the world,” she said at the launch today.​ Aladdin group co-founder Datuk Seri Desmond To said the platform aimed to address the difficulties of small-medium enterprises (SME) to break into global markets. He added that Aladdin1 will start its in Malaysia, before expanding into over 45 countries.

​

Once realised, he said this would mean access to five billion customers worldwide including 1.5 billion Muslims.​ “Our focus is on our consumers. While our products and services are of great importance, our core product remains; trust and integrity.

 

“With a capable and dynamic management team, directors, board of advisors, shareholders and valued partners jointly honouring this promise. All stakeholders shall grow globally together”, he said.